Our Story

by:BW was created by Julie Brown, a wellness practitioner and therapy lecturer who has worked with some of the most prestigious beauty brands and 5 star spas globally, bringing over 30 years of experience and a deep understanding of skin, wellbeing, and balance.

Crafted in small batches in the Cotswolds, each formulation is centred around the quality of its plant seed oils—carefully chosen to nourish, protect, and support the skin without irritation or compromise. Waterless and highly concentrated, free from phthalates, alcohols and synthetic fragrances, every ingredient has purpose.

Our preparations are abundant in cold-pressed botanical oils, therapeutic wood and floral essences, and carefully selected plant extracts known for their ability to deeply nourish the skin while gently supporting emotional well-being. Every ingredient is chosen not only for its efficacy, but for its integrity.

The collection includes restorative facial oils, nutrient-rich balms, mineral rebalancing salt soaks, mind-therapy oils to encourage emotional clarity, and artisan candles created to bring warmth and calm to your environment. Each product is an invitation to slow down and reconnect.

We prioritise natural and organic ingredients wherever possible, sourcing from local growers to honour both community and land. Sustainability is woven into every decision — from recyclable glass bottles and a candle votive return and refill service, to minimal, thoughtful packaging made from materials that are recyclable, refillable or biodegradable.

At by:BW, wellness is not a trend — it is a return to nature, ritual, and conscious living.

Julie Brown, Founder